Modeling The Connection of Products, Demographics, and Social Media
Project Description
This project presents a Graph of Graphs framework for analyzing the connections between products, demographics, and social media. By constructing a hierarchical network representation, we aim to extract valuable social media insights based on specific product categories. Our model enables accurate and insightful analysis, helping businesses make informed decisions in a complex marketing landscape. The framework uses data mining techniques to determine the best social media platforms for advertising specific products, enhancing targeted marketing strategies.